Learnings is not a real word. Neither is Socializement but will it catch on for Social Media?

Sheeps in the process of Key Learnings. N.Hayter 2010.

I’m astounded at the rapid evolution of the English language. So many new words, most of which are technology related have crawled into the trusted language oracle. Yes, I’m talking about the dictionary.

One word that seems to be cropping up more and more at meetings and conferences I go to is ‘learnings‘. Somewhere at sometime a charmed vocabularian coined this abomination.

Learnings is not a real word.

Sheeps in the process of Key Learnings. N.Hayter 2010.It is a made up word. I don’t understand why people use it. Why the plural? The additional ‘s’ that adds no meaning? If you threw ‘super-cali-fragil-istic-expi-ali-docious’ into your conversation you’d get laughed at but somehow learnings is acceptable, more than acceptable it is received with nodding heads of acknowledgement. Then other people pick it up and start using it in their conversations. A new buzz word is formed.

On this foundation we should all refer to sheep as sheeps.

The Borat Connection

The only time the word learnings is ever permissible is when referencing the movie title: Borat: Cultural Learnings of America for Make Benefit Glorious Nation of Kazakhstan.

If you can’t beat em, join em

To embrace the new trends of making up words that go viral and become part of the lexicon, I have a contribution.

Socializement. Its a hybrid word for Socializing and Movement.

So-cial-i-ze-ment. [soh-shuh-luh-ze-ment]. noun. A process whereby individuals create an online identity, continually refining their behavior, values and skills to embrace social media.

Contextual sentence: “The growth of online networks such as Facebook and Twitter in the late 2000’s has seen the socializement of the adult population in an effort to keep up with generation Y.”

Now the question is, will it catch on?

It will be a truly happy day when my three favourite non-words ‘woot’, ‘awesomeness’ and ‘meh’ make it into the Oxford.

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